Jethro & Jackson is a sleep & loungewear brand, based in Melbourne. They have carved a distinct niche in the Australian market with quality fabrics and dynamic detailing.

Flint Interactive was asked to build a clean and easy-to-navigate online store for the brand that would showcase their products in an engaging and authentic way, yet provide a set of features so that customers can gather more information as they browse the store. These include a zoom tool function, a suggestion panel of matching products, colour swatches and a look book gallery.

The customised content management system allows Jethro & Jackson to add new collections to the store. The e-commerce functionality works seamlessly behind the scenes, allowing the client to deliver their product to customers all around Australia.

Flint also created a mailing list subscribe form so that Jethro & Jackson can establish a new loyal customer and subscriber database that will grow over time.